Internet adult TV comes in a moment, where large corporations are finally understanding that who interacts is not only the world of a youngsters, indeed many adults log in every day, searching for information and using their credit cards online.

Today adult people are just retired and have a strong computer and Internet knowledge due to the fact that they used this powerful tool in the last 10 years of their careers and are not internet illiterate at all.

As elderly people have more time to browse the web, they also have probably more discipline and culture than anybody else, their lifestyles and their background is why. They will seek for a more mature content and they’re overall very confident with the Internet adult TV experience.

Of course advertisers understand the power of bringing all on the same platform. The possibility of watching a TV show, and to purchase products in real-time, especially when the people that are watching, have a large savings and access to credit cards.

The potential internet adult TV, in the years to come, is huge and who plays their cards well in terms of the elderly community, will be a winner. Today, many believe that the Internet is the best invention of our time. In reality the Internet is the best platform ever invented, because is capable of reuniting and taking advantage of some of the best inventions that mankind has ever made. This is why this is the path to follow for the future.

Internet TV adult is only recently becoming an important niche of the market. Indeed, until not too long ago too many companies were targeting strictly youngsters and teenagers, completely forgetting the importance of elderly and older generations, the reason why was the fact that elderly were seen as incapable or too lazy to learn how to use a computer and how to freely browse the Internet. That is essentially turned to be false and very far from reality.

Many people over 60 are rapidly learning how to use computers and have become very familiar with the concept of the Internet in the past two decades. Life has changed dramatically for everybody, and people in their 60s are probably the equivalent of people that were forty the generation before. This allows a complete change in marketing strategies and Internet TV adult should seriously be considered when implementing new campaigns.

It isn’t indeed just a matter of selling a few books or download music from iTunes; what is really happening is a much broader phenomenon, where everyone should be considered an active Internet user, exactly like everybody is a TV user, because by definition, and everybody should understand that clearly TV audiences and the Internet audiences are indeed the same and any thoughts or philosophy that claims otherwise, is completely wrong and out of society. Of course, there is always a group of people that rejects the Internet. However, those are the same ones that never used a TV set and probably simply don’t like technology anyway.

By: Richard Cunningham

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Caffeinated Content – Members-Only Content for WordPress

Through the internet, a business of any size can compete in the global marketplace. In fact, on the internet, the size of an organization’s operation makes little difference because the internet is an open environment.

Similar companies compete against one another while being only a click of the mouse away. In other words, a buyer can locate numerous sellers offering similar merchandise, similar prices and similar offers in a very short time period. As more people and businesses become comfortable with the internet, the marketing landscape will continue to evolve quickly in the coming years.

Use of the internet has exploded during the last few years in both the consumer and business-to-business markets. Although the experts still debate the future of the internet, no one doubts it is having an impact on how business is taking place in the twenty ‘first century, even with all of the – - dot crashes – - of the late 1990s. Here are some facts about the internet that highlight its tremendous growth and presence in society:

- The most common products consumers’ research online and purchase off-line (at the store or outlet) are: automobiles, computer, hardware, travel, electronics, books, appliances, music, sporting goods and clothing.

- Over 25 percent of all business-to-business purchases are placed through some type of internet connection.

- The five top business-to-business e-commerce products are computers and electronics, motor vehicles, petrochemicals, utilities, papers and office products.

- In 2004, 10 percent of business-to-business advertising dollars were spent on the internet. The total amount spent was $8.7 billion.

- About 54 percent of the e-mail users have responded to an e-mail advertisement. Almost half purchased a product.

- Internet retail sales account for almost 2.5 percent of all retail sales.

Business-to-business marketers were among the first companies actually to make profits using the internet. In today’s marketplace, the web is becoming the communication tool of choice for many business-to-business companies. The internet provides opportunities for communication, customer service, sales support, collaboration and e-commerce.

Some companies use the internet for every aspect of their business including taking orders, inventory control, production scheduling, communications plans, sales programs, service departments and support programs. The change from traditional communication channels such as salespeople, telephone and – - snail mail – -to the internet and e-mail happened quickly in some companies and more slowly in others.

Now, convincing top management of the benefits of internet marketing is essential. There is still a lack of internet expertise in the business community. As a result, many companies are turning to marketing agencies for guidance.

To conclude, the influence of the internet on various businesses and industries has been clearly noted in today’s world. The presence of the internet and e-commerce is so sweeping that the various applications of web technology are now essential elements of a fully integrated marketing communications program.

By: Mona Abdulla

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Caffeinated Content

Temporary Internet Files are files like images, videos, websites, text, cookies etc. and they are stored in your hard drive on the backscene. Their purpose is to speed up surfing. When you visit a page your browser will look for images, media files and other files and download them to your hard disk.

Then it will create a sort of a template for that particular website with all the data that is frequently used. While you surf, other pages of the website will load faster because your browser has already stored some of the information. The downside of this is that it takes up space on your hard disk.

It is a good idea to frequently clean the contents of the folder where your temporary internet files are stored. This folder is usually located in your Documents and Settings -> username -> Local Settings directory. Replace -username- with your windows login name. Go ahead and find the temporary internet files folder and look at the contents. Chances are you will find mostly images, stylesheets and other media files (mp3, video etc.).

You can manually select the contents of the folder and send them to your recycle bin. Alternatively you can clean your temporary internet files folder through your browser’s top menu. In Internet Explorer go to:

Tools -> Internet -> Options (or Start -> Control Panel -> Internet Options)

In the -General- tab look for the Temporary Internet Files area and select -Delete Files…- to clear the contents. A confirmation message will appear. Click Ok and you’re done. Other options on the same tab will allow you to clear your cookies folder by clicking -Delete Cookies…- or your browser’s history by clicking on -Clear History-.

In Mozilla Firefox the term Temporary Internet Files is replaced by the term cache. In order to clean up your browser’s cache go to -Options- and click the -Privacy- tab. Here you can do all sorts of maintenance. You can delete all cache files and specify how long you want Firefox to remember what pages you have visited. You can also clean your cookies and your browser’s history.

Again, here’s how to clear your temporary internet files (internet cache) in Firefox:

Go to Tools -> Options and click the -Privacy- tab. Click on -Clear Now- under the -Private Data- section. Click Ok and your done.

Netscape also uses the term Internet cache for the temporary stored files. Go to Edit -> Preferences and a new window will pop up. There you can clean your browser’s history by clicking on -Clear History-. To clean Netscape’s internet cache click on the [+]Advanced tab on the left menu. Click on -Cache- subtab. New settings will appear on your right. To clean your temporary internet files click on -Clear Disk Cache- on the right. A pop up confirmation message will appear. Click Ok and you’re done.



By: Mary Markell

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Caffeinated Content – Members-Only Content for WordPress

The internet is a medium with which we can view information from anywhere in the world. Documents from the World Wide Web and various other services such as instant chat, email are available through the internet. Most of the time, everyone thinks that the internet and the W3 are the same, however this is not true. The internet is a network of cables, which allow users to access information of various sorts.

The data is transmitted through the Internet Protocol, which is known as the IP. Each computer will have a separate identity when it comes to the use of the internet. Though the internet was available, it only became a household word in the year 1996. But at the beginning, the use of the internet was very expensive. Most of the users went to public centers to use the internet for a high price per hour.

As the use became more popular, there was an increase in the speed of the internet and also decrease in cost. Networks were planned, and looking at the money, many service providers entered the market. They made it very simple for all users, and the use of the internet became very cheap. Everyone at home could afford to get a connection, and now most users will have unlimited access as well.

This has made it possible for many people to benefit. Those who are unable to go out may get opportunities to work from home. Various other doors have been opened to the average human, and everyone has taken advantage of the creation. Almost every individual uses the internet where it is available, irrespective of age groups. This medium caters to the needs for all age groups.

The internet has made a lot of activities very easy. The medium is used for almost all purposes, even with important issues such as education and government organizations. It has come a long way from the use with only scientific organizations and institutes etc. There was a phenomenal growth in the years 1996 and 1997. The growth for the internet has been at around hundred percent per year.

Majority of the users use the English language for the internet, as computer development happened in America in all stages. There are other languages as well, such as French, German, Chinese and Arabic. Internet has also made life easy because we can view through various means.



By: andy tao

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Create a video blog

VoIP has revolutionized the way telecommunication is done. Voice over Internet protocol allows voice packets to be sent over Internet bandwidth enabling cheap communication. There are many companies which offer voice over Internet services and some of the leading ones are Vonage, Skype, Yahoo and Net2Phone. Consumers can access VoIP over Internet connections like broadband and DSL. Satellite Internet is a new technology that has become very popular in recent times and VoIP providers are able to offer services to customers in remote regions using it. It will still take some time until VOIP by satellite is ultimately stabilized and customers can enjoy the full benefits.

Some of the challenges faced by service providers include packet loss, jitters and limited bandwidth. Service providers like Hughes and Skyframes which have their own satellites are teaming up with the VoIP providers to offer voice services to customers. Designing a VoIP network would require details on the bandwidth requirement for VoIP data. Satellite Internet providers are facing challenges on the bandwidth capacity that would be required to offer VoIP services via satellite channels. G.729 (b) encoding with a 40 b payload and header compression would require 10 Kbps of bandwidth. Packet loss is another challenge faced by service providers offering satellite VoIP services. Packet loss causes degradation in voice quality. The protocol used for voice traffic transmission is UDP/IP and if the data packets are corrupted they cannot be retransmitted. TCP/IP protocol allows retransmission of data packets. It is important to maintain very low bit error rates to offer high quality voice services to customers. Jitters are another technology hurdle that is faced by satellite VoIP service providers. It is used to calculate the delays in packet arrivals that happen because of network delay. If this factor is not within acceptable limits the quality of voice becomes poor and the receiver may not be able to enjoy a good conversation. Jitter buffers are used to overcome this hurdle and ensure that there is less delay in the network. Researchers and scientists are working relentlessly to overcome all hurdles that come in way of experiencing a smooth voice call through satellite Internet.

VoIP by satellite is not ideal because of some more factors. Latency factor refers to the time delay in locating the Geo-stationary satellite and the speed of light. There is a delay of 280 msec because of latency factor. Traffic congestion in the network also affects the quality of VoIP service. This can result in voice packets being dropped, delayed or reaching the receiver out of sequence. Compression technology is another parameter for delivering high quality VoIP service. There are two compression technologies that are followed as industry standards. The G.729 codec uses bandwidth of 18Kbps and RTP uses around 10 Kbps per second. If service providers are able to cope with the technological challenges of VoIP over satellite, it will not be long before remote areas of the United States can connect with the rest of the world.



By: Ned Hughes

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Internet

Text from PC to Cell Phone

Believe it or not, the best way of sending those cheeky as well as important SMS is not through your cell phone. Surprised? But moreover you think about it, you will definitely be even more surprised to know that not only it is easy and secure but sending SMS through your PC is completely free as well. No this no kind of a joke or grey offer with some catches. Using your PC for sending the SMS is altogether a new way of using this service. And people who have used it can vouch for the complete clarity of the service that is offered by the website, like www.cellphonemessagesender.com. Not only sending SMS is free but the whole process turns out to be more easier than using the small keypad of your cell phone. Lets learn more about sending text from PC to cell phone.

The online texting or sending SMS online is a new and exciting way that is fast catching up. Better seen as a need rather than a leisure activity online texting is the easiest way of staying connected with those you always wanted to. You can send as many SMS or texts online as there is no limit defined by the website. The whole process is very easy and can be used by a general user with basic knowledge of computers and Internet. Sending texts online saves time and compared to your cell phone billing plan is absolutely free of cost.

To start with sending online texts to any subscriber across the United States you have to visit the aforesaid URL and follow some really simple steps mentioned therein. The first step starts with entering receiver’s cell phone number in the mentioned field. Do not to use dashes or other characters other than the number. The second step allows you to enter the subject of the message you want to send. It is useful in identifying the content of the message. Finally you can enter your message that should be not more than 140 words, so enter precise message and continue to the last step. The last step is to choose the receivers cellular service provider from the given options and then click on the send text message button to send the message.

Not only this service is 100% free but the service providers also ensure that you get the service to every region of the United States and that is why almost every cellular service provider is listed on the website. It is also taken care that the receiver never receives spam message or advertisement on the given number. So the next time you use online text services be certain that your message will be delivered in no time and as guaranteed absolutely free. Play pranks with your friends because with the anonymous text messaging, which means your friends will never know who sent them the text message! So enjoy sending those absolutely free texts online using the free online SMS service and bring a smile on many faces.



By: Dhiraj Bandurkar

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Create a video blog

One of the topics that is often discussed on forums and message boards around the internet is the topic of online business. A number of people will tell you exactly what they think about internet business and to people that have been successful in it, the majority of what they say is positive. This is because there is a bias in the positive direction when it comes to online business because many of the people in online business sell products specifically about how to make money online. Therefore, there is an inherent conflict of interest in the things they tell you. One topic not often considered is the topic of how it might be disadvantageous to get involved in online business. There are definite disadvantages to internet business and some of them are discussed below.

Firstly, there is the distraction factor. Internet business usually entails working from home and therefore you can find any distraction at home in order to take you away from working on your online business. The television, the stovetop, the microwave, the bed and the backyard are all distractions that can result in people getting dropped from online business and losing their sense of concentration. Concentration is key in online business and ultimately it is going to be what drives people forward to succeed.

However, the offline distractions are just the tip of the iceberg when it comes to online business. Because a lot of internet business work is tedious and boring, it is easy to get distracted. Have you ever heard people playing online games in the workplace because their job is boring at times? Well, consider how that could easily be you if you are working at an online business. You’d be sunk before you even started and that is not going to be good for anyone; least of all you.

In addition to distraction, there is also the competitive nature of internet business. If you want to get involved in a particular niche, chances are there are already going to be people there ahead of you. And with the internet, larger people can crush smaller people a lot easier than big businesses can crush small ones. Competitors think nothing of discrediting each other and ultimately everyone is only interested in selling their products and making money. It is a cut-throat world on the internet and people that aren’t aware of this could get crushed so fast it would make their head spin.

So, as you can see, there are a number of disadvantages to online business. This is not to say that it can not be lucrative; far from it in fact. The internet gives you a great chance to reach people you would never have been able to reach otherwise and it is primarily for that reason that you need to be aware of all of the disadvantages inherent to internet business; to understand both the good and the bad.



By: Karl Glantschnig

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Website content

Communication is a hugely important aspect, not only for people around the world, but also for small and large businesses. Telecommunications have been around for years, with the oldest methods that can be remembered to date, being the use of smoke signals. While time passed by methods such as horns became a means of communication. But since them periods, there has been a lot of development and with that came the more advanced technologies such as radio, phone, television and the internet.

Businesses would be lost without the current technological advancements and a lot of companies would cease to exist. But this is not the only benefit that telecommunications can bring. With these advancements also comes science, without telecommunications, we would be unable to fly with planes and helicopters or effectively navigate in the seas. Besides this space travel would be near to impossible to achieve.

A world without telecommunications would not be possible; society has made itself so used to this type of technology that the world would end up collapsing if it was taken away. The reason in the tremendous growth of telecommunications is because, as people and cities throughout the planet grew, we needed a better way to relay messages between one another.

The greatest technological advancement that we could have possibly got from this is the creation of the phone and internet. The phone was a major piece of communication, whereas you could instantly communicate with another person that was on the other side of the world. Almost every household now has at least one phone, with most having several.

But the development of the internet was the major turning point and it sees the potential future expanding further than we could have ever imagined. With VoIP growing at tremendous speeds, calls look as though they are getting cheaper, and with portable ways to connect to the internet it looks as though most instances of communication will use the internet as a connection unit.

The vast impact that telecommunication has had on the world can be seen anywhere and everywhere, wherever you go or whatever you do. If you are driving your car, immediately there are two instances which include your radio and your satellite navigation. Telecommunications is a must and it provides better awareness of the society we are living in. It makes us communicate with every corner of the Earth to solve problems and make the world a much safer place.



By: Musa Aykac

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Caffeinated Content

Wireless internet or Wi-Fi is one of the latest developments in providing people with Internet access whenever they need it – even while traveling. This is a convenient way to stay connected with family members or business clients anytime of the day.

With the fast evolution and advancement of the Internet, millions of people all over the world make use of the Internet in their daily life. The internet offers a lot of useful information such as weather forecast, entertainment, research, music, news, online shopping, and many more. The Web also provides a more convenient way for people to communicate with others even in far away countries.

Businesses are also dependent on the Internet in dealing with their clients whether local or abroad. They too are kept posted with the trends as well as stock updates though the Net. They also use corporate e-mails in nearly all of their correspondence. Customer services and technical support of many companies also rely on the power of internet. Indeed, the Internet had become a necessity for ordinary people as well as business people.

Because of enormous growth of dependency on the Internet, people want to have internet connection even when on the go. This is now possible through the development of wireless Internet. Wireless Internet is popularly known as Wi-Fi, which is the trade name of this kind of wireless technology. A wireless Internet access is commonly called as hot spot in which a LAN or local area network transmits radio waves as opposed to a wired network.

Internet connection is broadcast with the use of a central hub connected to a computer system that functions as the server. The server broadcasts the signal to clients which have Wi-Fi capable devices such as desktop computers, PDAs, laptops, mobile phones, game consoles, and many more electronic gadgets. The wireless internet covers diverse IEEE 802.11 advanced technologies such as 802.11n, 802.11b, 802.11g, and 802.11a.

A home network can be set with wireless Internet, as well. This is done through the utilization of a router which performs as an access point. The router broadcasts Internet connectivity to Wi-Fi enabled devices within its area of reach. With this set of connections, anyone from the family can make use of their laptops or desktops and can gain access to the Internet.

What’s more, wireless Internet through home network can also be accessed by neighbors without your knowledge. To resolve this issue, a password security can be configured so that only authorized devices can have access to the network. With the growing risk of security issues, the security protocols for Wi-Fi log on have been made available with the employment of Wi-Fi Protected Access (WPA) and the Wi-Fi Protected Access 2 (WPA2).

Wireless internet through its public hot spot is being offered for free to its customers by many business establishments. These establishments include internet cafes, food chains, coffee shops, hotels, and restaurants. Some airports also provide the same service for travelers’ convenience. These features are becoming very prevalent in many places and countries. There are also a number of cities which provide wireless Internet access to their residences and visitors. Since the hot spot can cover only a certain area, you have to be within the range of the hub in order to log on to the Web.

Significantly, a wireless Internet is of great advantage compared to wired network. Wired network usually consumes a lot of time in order to set up in a building or house. It also entails more expenses as it requires a lot of UTP cables to be wired for each of a client’s computers. In some instances, there is a need to route wires through thick wall or ceilings. Wireless LANs can be deployed easily and is less expensive. More clients can be added to the network without the necessity for extra materials.

Since 2008, many of the latest laptops and gadgets come with a built in wireless network device. There are also a lot of gadgets which can be applied for computers or laptops that do not have any wireless network device. Some of these devices are the USB Wi-Fi adapters, PCI wireless adapters, PCMCIA Wi-Fi cards and other similar devices. There are also wireless repeaters used to extend the range of signal of any existing wireless network. This device is ideal for locations having many physical barriers like thick walls and in cases where there is a need to share the Internet in two separate buildings.



By: Jayesh Bagde

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Caffeinated Content

The rise of the Internet has resulted in many important issues being raised. One of these major issues relates to privacy and security concerns.

These issues become important ones for organizations to consider for several reasons. Firstly, because private employee information is recorded on computers, secondly because organizations have their own important information recorded on computers, and thirdly because many organizations conduct business over the Internet via an informational home page or by Internet retailing.

The question of security will become an important one for organizations and will likely become the responsibility of the human resource department in many organizations, with the questions of security and privacy an extension of information systems generally handled by the human resource department (Bernardin & Russell).

In this paper, the privacy and security issues that arise from the Internet will be investigated. Recognizing that the Internet is relatively new and rapidly changing, the investigation will be completed with an eye for looking forward to the future.

Firstly, I will discuss the modern history of the Internet and how it relates to privacy and security concerns. I will then discuss several key security and privacy issues relevant to organizations. I will then briefly discuss the protection options available to deal with these issues.

THE INTERNET AND PRIVACY & SECURITY

Privacy is not a new concept, but one that has been of importance to people for centuries.

The advent of the Internet however, is taking privacy issues to a new level. Privacy is described as “the ability of individuals to determine for themselves when, how and to what extent information about them is communicated to others” (IBM).

Security also becomes of wider concern. With the importance of the Internet and information technology to society, it becomes a tool that can be used against national security, against individuals or against organizations.

As well as this, the mass of information available on the Internet can be misused.

The Internet has become a profound part of our society, impacting on every aspect of it. With this wide impact, security issues reach out across various topics and take on various forms.

Also relevant is the fact that the Internet remains in its infancy, with the Internet revolution described as “one that experts estimate is less than 10 percent complete” (IBM).

As the Internet grows and changes, new security and privacy issues will appear. As the environment changes, the privacy and security issues will be reconsidered.

There is no doubt that the issues the Internet creates are likely to change, as the Internet and society continue to adapt to each other. Even recognizing this, by assessing the issues now we can begin to see their current impact and also their future direction.

SECURITY AND PRIVACY ISSUES

Hackers

Everyone is under threat from hackers, from the organization, to government information, and through to individuals. The reason for hacking varies as widely as those that become victims of hacking,

“crackers are not necessarily after secret files or valuable corporate data, many just want a machine – fast. Most victimized machines are merely launch pads for other attacks” (Tanase). Essentially, hackers hide themselves by operating through a chain of machines.

Reasons for hacking are extremely varied and can include accessing information, changing information records and launching viruses.

For the organization, information may be extracted to be used against the organization. This information could then be used in various way. Disgruntled employees may seek information to use against the organization.

The threat of misuse also depends on the nature of the organization. A university for example has a threat of students changing their results records, while an organization involved in controversial issues, such as a gun manufacturer may be threatened by anti-gun protesters. Hackers may also operate by damaging company web sites.

The reasons and form of Internet hacking crimes are just as varied as typical crimes.

As the Internet becomes more widespread, Internet crimes may come to mirror all crimes. For example, just as a disgruntled employee may vandalize their place of employment, a disgruntled employee may vandalize the organization’s web site.

Current Effect on Business

Hacker attacks are the largest threats for governments and businesses, with ninety percent of business and governments suffering hacker attacks each year (Krebs).

Of those businesses, only one third were willing to report the attacks to the FBI (Krebs).

Eighty percent reported financial losses as a result but the majority were not willing to quantify these financial losses (Krebs).

The majority of organizations and government departments do suffer from security breaches. Also noted is that this is not all from hackers, a major component is also from company staff. The fact that the majority are not willing to report or verify the problems, is an indication that this is a problem that is thought to be significant as well as damaging.

Organizations generally avoid reporting such problems to avoid alarming shareholders, while government departments avoid public concern. With shareholders and the public warranted in their right to know of these breaches, there is a future likely, where such breaches will be required to be reported.

The reality is that these threats cannot be ignored. A study by the National Institute of Standards and Technology recognized that “information and the systems that process it are among the most valuable assets of any organization. Adequate security of these assets is a fundamental management responsibility” (NIST).

The report by the National Institute of Standards and Technology provides a framework for determining a security system program. The needs of the programs are twofold:

“Agency programs must: 1) assure that systems and applications operate effectively and provide appropriate confidentiality, integrity, and availability; and 2) protect information commensurate with the level of risk and magnitude of harm resulting from loss, misuse, unauthorized access, or modification” (NIST).

This considered system and approach to determining may mirror how organizations will approach security considerations in the future.

It is also noted that “many organizations and consumers are only just beginning to realize the value of applied information technology and the increased efficiency and effectiveness of innovations in data collection and management” (IBM).

With increased realization will come increased use of information by organizations, and with this increased use will come a greater need for privacy and security considerations.

Information on the Internet

The Internet is also capable of infringing on a person’s privacy as a publisher of information.

We can see the Internet as a tool for communicating information, just as television, newspapers and other media are.

The difference with the Internet is that the information published is not as well controlled.

With television and newspapers, controls are in place to determine what will be communicated. It is generally not possible for a person to publish information without it being verified in some way.

However, with the Internet, a person can publish and communicate messages to people from all over the world with no requirement to have checks on the information.

Essentially, the Internet allows anyone to say anything, and to say that anything to a lot of people.

This leads to the Internet being capable of being used as a tool to defame others.

A recent court case shows that this does happen, where the case is described as follows:

“A state-court jury awarded $3-million Tuesday to a University of North Dakota physics professor who sued a former student for libel after she accused him in an online article of being a pedophile. The professor, John L. Wagner, 41, filed his lawsuit after an article titled “Kinky, Torrid Romance by Randy Physics Professor” was published on the Web site Undnews.com” (Bartlett).

This example shows how information on any subject can be widely published on the Internet. The guilty verdict indicates that the law does consider this to be a case of defamation.

The ease of publication on the Internet and the difficulty in controlling it is also evidenced by the fact that the article is now posted on another web site (Bartlett).

This situation is one that may find controls placed on it in the future, controls that act as a safeguard for what can and cannot be published on the Internet as fact.

The guilty verdict in this case also leads the way for other defamation claims to be made and defamation laws to be determined for the Internet.

While this is a case against a person, it is also possible that this same type of defamation could be carried out in regards to an organization, its products or its services. It is feasible that a disgruntled customer could publish damaging reports about the company.

More Possibilities

The possibilities of using the Internet for illegal advantages include scams as new and ingenious as the Internet itself.

One opportunity that is not currently illegal, though is concerning, is using one piece of software as a means for distributing another.

One example that is causing universities concern is KaZaA, software that is used to store and swap video clips and MP3 files. This software is specifically targeted at students and is downloaded by large numbers of students. It has been reported that this software has “software attached to it that could allow the company to use student computers and university bandwidth for commercial ventures, such as serving Internet advertisements or selling computer storage space” (Carlson).

While this is not an illegal process, it is a misleading one for the user. It also shows how technology can be used for purposes other than that which we purchase them for. This is important because this is one way information can be hidden within programs and there is potential for this to be used illegally in the future. It is also said that universities are specifically targeted because they have a considerable amount of unused hard drive space (Carlson). This could apply equally to many organizations, so organizations may also become a target of these programs in the future.

SECURITY AND PRIVACY PROTECTION

Security Programs

Security programs currently consist of two main types. The first are virus programs that prevent damaging computer viruses from being received. One of the most interesting things about these programs is that they require constant updating.

These constant updates illustrate how quickly virus concerns change. Essentially, one group of people are constantly creating new viruses, while a second group remain alert to these viruses and create antidotes for the viruses.

The second type of security program is firewall software. Firewall software prevents hackers from accessing a computer. Just like viruses, these programs are under constant upgrading to keep up with hacker technology changes.

Security and Privacy Consultants

Security and privacy concerns have also created a new industry of consultants, who offer advice, personnel and systems to governments, organizations and also individuals.

An example of one of these firms is Rent-A-Hacker, whose company profile reads as follows:

“Rent-A-Hacker was formed to afford anyone the means to protect their valuable information assets. Unlike most Cybersecurity firms whose goal is to sell you security products, our focus is on auditing, detection and proactive prevention” (Rent-A-Hacker).

To achieve these goals, the organizations makes use of experts in Internet security and in hacking. This organization is an example of where the future of Internet security may lead.

With experts developing new ways to breach Internet security, software programs may no longer be enough. A defence system of equally effective experts may be the only way to combat hackers and other breachers of both security and privacy.

Government Actions

The Government plays an important role in effecting privacy and security concerns and does this on two levels. The first is in their role in setting the rules for the private sector. The second is in establishing guidelines for the government’s own use of information (IBM).

With the broad implications of the Internet it is also recognized that government control becomes essential, “the growing interconnectedness of society underscores the need for government officials to understand the broad implications of the Internet and the information technology revolution (IBM).

The government meets this challenge by producing a set of internationally-accepted principles, with these principles developed by the Organization for Economic Cooperation and Development and are known as the OECD guidelines (IBM).

These guidelines include ‘fair information practices’ for organizations that outline appropriate security of data and disclosure of data practices (IBM).

IBM describes the US security and privacy measures, saying:

“The US has legislatively-required protections in focus areas: government, credit reporting, banking and finance, health, and children’s information. In other commercial areas, such as retail and online marketing, the US relies on its common-law traditions coupled with industry responsibility and leadership to chart the way” (IBM).

Legal Protection

The legal component of the Internet is handled largely by the Computer Crime and Intellectual Property Section of the Department of Justice. The actions of the section are described, saying:

“Section attorneys advise federal prosecutors and law enforcement agents; comment upon and propose legislation; coordinate international efforts to combat computer crime; litigate cases; and train all law enforcement groups. Other areas of expertise possessed by CCIPS attorneys include encryption, electronic privacy laws, search and seizure of computers, e-commerce, hacker investigations, and intellectual property crimes” (CCIPS).

Legal protection in the US is wide and varied, covering a variety of issues that the Internet relates to.

This includes the considerations of e-commerce, covering topics including Internet gambling, online sales of healthcare products and consumer protection (CCIPS).

Laws are also existent relating to computer crimes. These crimes include cyberstalking, Internet fraud, child pornography and identity theft (CCIPS).

Insurance Protection

Another industry that reflects the rising importance of Internet security is the insurance industry.

Policies purchased for 2001 were just under $100 million in 2001, with it expected to rise to at least $1 billion by the year 2007 (Salkever).

The policies available for organizations include protection from “virus attacks, denial-of-service assaults, cracking into company systems, and Web-site defacements. Some companies even write policies that cover cyber-extortion, where an online intruder or an insider steals crucial data such as customer credit-card files and demands a payoff. The rising tide of lawsuits against companies whose employees have used corporate e-mail inappropriately has also caught the attention of e-insurers” (Salkever).

It is also noted that with the insurance industry becoming a major part of Internet security, they will have the opportunity to shape the computer security business.

This will occur by insurance companies defining what types of security products and practices are acceptable. Following this, premiums will differ based on what software protection systems are used, effectively rating product systems and influencing the business consumers choice.

This is also expected to effect business, with e-insurance becoming a requirement, “as cyber-insurance goes from exotica to a business necessity, the computer-security industry will have to adapt to keep the insurers happy” (Salkever).

There is certainly potential for insurance companies to influence both the coverage required by organizations and the products and actions required to attain this coverage, “that’s the wave of the future, as insurers exert even more pressure on the technology practices of any company wishing to insure this increasingly important facet of business” (Salkever).

Also recognized is the possible relationship between insurance companies and security products with it being argued “that insurers will demand responsibility from software companies for flaws in their products — and that they’ll have the legal firepower to hold the software outfits accountable” (Salkever).



By: H.silistre

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